A marketplace for sports coaching
What we did
Metaformativa is a marketplace for sports coaching. Like all marketplaces it thrives through duality. In order to list a good number of trainers we need a good number of visitors, and vice-versa.
The key for being successful is to be both useful and easy to use. To deliver substance in a substantially better way then let’s say, a normal search on Google.
The concept that drove our design and user experience is the interaction between coach and trainee, in an environment with all the functionalities that could ease this connection.